Path / 01
3 guides
Founders & hiring managers
You're a founder or hiring manager evaluating the first design hire at an AI product.
Starts with — Hiring (or Becoming) a Founding Product Designer in the AI Era
Reading paths
Who are you?
Ten guides, one argument — but you don't need all ten to start. Pick the path written for your side of the table and read in order.
Path / 02
5 guides
Designers growing into the role
You're a designer growing into the founding role.
Starts with — The Gulfs Have Flipped: Why Evaluation Is the New Foundation of Product Design
Path / 03
4 guides
Product & growth leaders
You're a product or growth leader responsible for retention.
Starts with — Attention Is Cheap. Motivation Is the Product.
